{"id":77740,"date":"2020-05-20T05:55:05","date_gmt":"2020-05-20T05:55:05","guid":{"rendered":"https:\/\/www.ekoenergy.org\/ritex-german-comdom-producer-uses-ekoenergy\/"},"modified":"2020-06-08T14:30:17","modified_gmt":"2020-06-08T14:30:17","slug":"ritex-german-comdom-producer-uses-ekoenergy","status":"publish","type":"post","link":"https:\/\/www.ekoenergy.org\/ca\/ritex-german-comdom-producer-uses-ekoenergy\/","title":{"rendered":"Ritex, productor alemany de preservatius, usa EKOenergia"},"content":{"rendered":"\n
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Ritex, una empresa alemanya productora de condons i lubricants, ha comen\u00e7at a utilitzar electricitat etiquetada amb EKOenergia, incorporant el logo d’EKOenergia en la seva nova gamma de productes PRO NATURE. Els vam fer algunes preguntes sobre aquest recent projecte, per saber m\u00e9s sobre el seu enfocament en la sostenibilitat i qu\u00e8 els va portar a triar l’electricitat amb l’etiqueta EKOenergia.<\/p>\n\n\n\n

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Per qu\u00e8 vau decidir iniciar una l\u00ednia de productes respectuosos amb el medi ambient? Quins s\u00f3n els missatges m\u00e9s importants que voleu transmetre amb aquesta elecci\u00f3?<\/strong><\/p>\n\n\n\n

Ritex<\/a> \u00e9s el que anomenem a Alemanya una “KMU” \u2013 una petita\/mitjana empresa t\u00edpica de l’economia tradicional alemanya. Encara som una empresa completament familiar, ara en la tercera generaci\u00f3, i estem especialitzats en un camp de productes bastant redu\u00eft (condons i lubricants). Per a nosaltres, marcar els nostres productes com “Made in Germany” no sols significa que busquem la millor qualitat i efici\u00e8ncia possibles, sin\u00f3 tamb\u00e9 una dedicaci\u00f3 a la sostenibilitat. Mentre que aix\u00f2 \u00faltim, en \u00e8poques anteriors, s’aplicava gaireb\u00e9 per complet a q\u00fcestions d’estabilitat econ\u00f2mica, el significat de la sostenibilitat s’ha ampliat a Alemanya en els \u00faltims anys, i en concret per a Ritex, degut principalment a q\u00fcestions ecol\u00f2giques. Amb aix\u00f2, ja ens hem trobat fent un gran esfor\u00e7 tractant de fer la nostra empresa m\u00e9s sostenible en termes ecol\u00f2gics. Una vegada i una altra prenem mesures per a impulsar l’efici\u00e8ncia de la nostra empresa, buscant el millor per al nostre futur econ\u00f2mic i ecol\u00f2gic. La nostra nova gamma de productes PRO NATURE no \u00e9s llavors realment un nou enfocament per a nosaltres, sin\u00f3 m\u00e9s aviat un pas conseq\u00fcent en un viatge ja llarg.<\/p>\n\n\n\n

A part de consumir EKOenergia, quines altres decisions heu pres per a ser m\u00e9s sostenibles?<\/strong><\/p>\n\n\n\n

\"Ritex<\/figure><\/div>\n\n\n\n

Fa gaireb\u00e9 deu anys invertim en una nova estructura de producci\u00f3 per a reutilitzar l’exc\u00e9s de calor d’una etapa de producci\u00f3, disminuint aix\u00ed la demanda de calor en altres etapes. Aix\u00f2 ha estat molt \u00fatil per a reduir la nostra demanda general d’energia i, en conseq\u00fc\u00e8ncia, les nostres emissions de CO\u2082. Tamb\u00e9 tractem d’identificar totes les possibilitats m\u00e9s petites per a estalviar energia, com una il\u00b7luminaci\u00f3 m\u00e9s eficient, un millor a\u00efllament dels edificis, la reducci\u00f3 dels residus en totes les etapes de la nostra producci\u00f3, en la nostra administraci\u00f3 i aix\u00ed successivament. El nostre primer objectiu, quan es tracta de q\u00fcestions ecol\u00f2giques, \u00e9s reduir la nostra demanda d’energia (en qualsevol forma) perqu\u00e8 l’emissi\u00f3 de CO\u2082 sigui evitada des del principi. Si aix\u00f2 no \u00e9s possible, tractem de trobar una alternativa amb el menor impacte possible en el medi ambient, com EKOenerg\u00edia per a l’electricitat o plantacions certificades pel FSC per al l\u00e0tex de cautx\u00fa natural. Si aix\u00f2 no \u00e9s possible, tractem de compensar el nostre impacte sobre el medi ambient amb certificats ambientals, com el fem amb la nostra demanda de gas natural. A m\u00e9s, tenim una cooperaci\u00f3 amb la major organitzaci\u00f3 ambiental alemanya, NABU e.V., per a protegir els insectes, especialment les abelles salvatges. Enguany, per exemple, tenim un paquet especial de promoci\u00f3 de preservatius anomenat BEE HAPPY. Dels ingressos per vendes d’aquesta promoci\u00f3, estem donant 10.000\u20ac a NABU.<\/p>\n\n\n\n

Com us va anar en el proc\u00e9s de triar l’electricitat etiquetada amb EKOenergia?<\/strong><\/p>\n\n\n\n

At\u00e8s que tota la nostra producci\u00f3 es troba a Bielefeld, Alemanya, vam tenir la sort que fos f\u00e0cil, ja que nom\u00e9s vam haver de parlar amb el nostre prove\u00efdor d’energia local (Stadtwerke Bielefeld), i ells ens van proposar algunes opcions per a utilitzar electricitat m\u00e9s ecol\u00f2gica. Vam decidir triar EKOenergia perqu\u00e8 era important per a nosaltres usar electricitat en la qual la generaci\u00f3 no sols fos CO\u2082-neutral, sin\u00f3 que tamb\u00e9 tingu\u00e9s el menor impacte possible en el medi ambient.<\/p>\n\n\n\n

Creieu que els consumidors estan valorant els productes fets d’una manera m\u00e9s sostenible? Ha estat ben rebuda la nova l\u00ednia de productes?<\/strong><\/p>\n\n\n\n

Segons la nostra experi\u00e8ncia, la gran majoria dels consumidors trien un producte m\u00e9s sostenible, sempre que altres par\u00e0metres importants (com el preu, el rendiment, etc.) compleixin una norma acceptable. Al final, el conjunt del producte ha de conv\u00e8ncer al consumidor, per\u00f2 creiem que la sostenibilitat ecol\u00f2gica s’est\u00e0 convertint en un factor cada vegada m\u00e9s important. Els nostres nous preservatius Ritex PRO NATURE acaben de ser llan\u00e7ats en el mercat europeu, per\u00f2 la reacci\u00f3 inicial sembla bastant prometedora. Amb l’objectiu de crear una gamma de productes perfecta, estem molt segurs que els condons Ritex PRO NATURE satisfaran les necessitats del mercat.<\/p>\n\n\n\n

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Agra\u00efm a Ritex per triar EKOenergia i per respondre a les nostres preguntes. Esperem que el seu comprom\u00eds amb la sostenibilitat inspiri a uns altres a prendre mesures similars per a accelerar la transici\u00f3 cap a un m\u00f3n 100% renovable.<\/em><\/p>\n\n\n\n

Per a veure altres articles com aquest i con\u00e8ixer m\u00e9s sobre les empreses que utilitzen\u00a0EKOenergia, dona un cop d’ull a les nostres hist\u00f2ries d’usuaris<\/a><\/em>. Nosaltres i els nostres\u00a0llicenciataris estem\u00a0encantats\u00a0d’ajudar tant als\u00a0particulars\u00a0com a les empreses a triar l’energia renovable m\u00e9s sostenible.<\/em><\/p>\n\n\n\n

Si tamb\u00e9 esteu considerant maneres de mostrar el vostre comprom\u00eds ambiental i canviar a una electricitat m\u00e9s sostenible, contacteu-nos<\/a>. Per estar al dia de la nostra activitat, seguiu-nos a Facebook<\/a>, Linkedin<\/a>, Instagram<\/a>, Twitter<\/a>, YouTube<\/a> i Xing<\/a>!<\/em><\/p>\n\n\n\n

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Publicat el 20 de maig del 2020<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

Ritex, una empresa alemanya productora de condons i lubricants, ha comen\u00e7at a utilitzar electricitat etiquetada amb EKOenergia, incorporant el logo d’EKOenergia en la seva nova gamma de productes PRO NATURE. Els vam fer algunes preguntes sobre aquest recent projecte, per saber m\u00e9s sobre el seu enfocament en la sostenibilitat i qu\u00e8 els va portar a triar l’electricitat […]<\/p>\n","protected":false},"author":17,"featured_media":78380,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"_uag_custom_page_level_css":"","site-sidebar-layout":"default","site-content-layout":"default","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"default","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[194,476],"tags":[494,429],"class_list":["post-77740","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news-ca","category-user-stories-ca","tag-100-renewable-ca","tag-interview-ca"],"yoast_head":"\nRitex, productor alemany de preservatius, usa EKOenergia - 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